North America Galaxy User Group Meeting

Event Overview

OCTOBER 5-9 IN DETROIT, MICHIGAN!
Hosted by Detroit Zoo and Cranbrook Educational Community

We are thrilled to announce that this year’s highly anticipated North America User Group Meeting will take place in the vibrant city of Detroit, Michigan, from October 5–9. Our home base for the week will be the Westin Southfield Detroit, offering a comfortable and convenient stay just outside the heart of the city.

To make this year’s event even more memorable, we’ve partnered with two remarkable host venues for our evening social events: the Detroit Zoo and Cranbrook Educational Community. These cultural and conservation landmarks promise unique opportunities to connect with fellow Galaxy users while experiencing the very best of Metro Detroit’s innovation, creativity, and community.

Whether you’re looking to gain fresh insights, connect with fellow Galaxy users, or get inspired by new ideas, this year’s User Group Meeting is your opportunity to do it all, while exploring some of Detroit’s most iconic destinations. From expert-led sessions to unforgettable evening experiences, we’re building a week designed to inform, engage, and energize. We hope to see you there!

PLATINUM SPONSOR

Agenda

We are pleased to share the agenda for our North America User Group Meeting. Kindly note that the agenda is subject to change.

Click here to download a pdf version of the agenda.

SUNDAY, OCTOBER 5 
6:00 p.m. | Welcome Reception at Hotel 

MONDAY, OCTOBER 6 

8:00 a.m. | Breakfast 
9:00 a.m. | Intro Video 
9:10 a.m. | Introductions 
9:40 a.m. | Gateway Welcome 
10:00 a.m. | What’s New in Galaxy 
11:30 a.m. | Lunch 
12:45 p.m. | Spotlight on our Sponsor 
1:00 p.m. | Galaxy 8 and Beyond: What to Expect from Future Releases 
1:30 p.m. | Discover the Next Gen Web Store 
2:45 p.m. | Next Gen Web Store: What’s Coming Next 
3:15 p.m. | UGM: Your Week At A Glance! 
3:30 p.m. | Mixer: OPS, IT 
3:30 p.m. | Mixer: Finance 
3:30 p.m. | Mixer: Sales, Marketing, Membership 
5:30 p.m. | Evening event hosted by Cranbrook Educational Community

TUESDAY, OCTOBER 7 
8:00 a.m. | Breakfast 
8:30 a.m. | UGM Rookie Roundtable 
8:50 a.m. | Customer Spotlight: Behind the Scenes Q&A 
9:00 a.m. | Host Highlights: Detroit Zoo and Cranbrook Educational Community spotlights 
9:30 a.m. | Inside a Vision Engagement: Live Mini Session 
10:15 a.m. | Women in Tech: Empowering Women At Every Level 
11:00 a.m. | Reimplementation Success Stories: What’s Possible with a Fresh Start 
11:00 a.m. | TBD 
11:00 a.m. | Let’s Upgrade! Live Demo + Best Practices 
12:00 p.m. | Lunch 
1:00 p.m. | Inspiration in Action: Innovative Customer Highlights 
1:15 p.m. | Spotlight on our Sponsor 
1:30 p.m. | Gifting in Galaxy: Gift Tickets, Gift Cards & Real-World Success 
2:15 p.m. | Meet the Newest Member of the Kiosk Family-The Retail Kiosk 
3:00 p.m. | Change Management: More Than Just Galaxy 
3:45 p.m. | Dynamic Pricing Redefined 

Dinner on your own. 

WEDNESDAY, OCTOBER 8 
8:00 a.m. | Breakfast 
8:30 a.m. | UGM Rookie Roundtable 
8:50 a.m. | Customer Spotlight: Behind the Scenes Q&A 
9:00 a.m. | Implementations THEN AND NOW 
9:45 a.m. | Visitation Trends: What’s Now, What’s Next 
11:00 a.m. | Back to Basics (and Beyond): Galaxy Best Practices for Every User 
11:00 a.m. | Driving Attendance: The Breakout Series 
11:00 a.m. | Keeping Guests Engaged: CRM Strategies That Work 
12:00 p.m. | Lunch 
1:00 p.m. | Inspiration in Action: Innovative Customer Highlights 
1:15 p.m. | Sponsor Presentation 
1:30 p.m. | Attracting and selling to OTAs and Groups 
2:00 p.m. | Beyond Group Visits: Expanding the Power of Group Sales On The Web 
2:00 p.m. | Unlocking the Power of Attributes 
2:00 p.m. | Managing Customers 
3:00 p.m. | Voice of the Customer Roundtable 
4:00 p.m. | Logistics update (getting to the Zoo) 
6:00 p.m. | Evening event hosted by Detroit Zoo 

THURSDAY, OCTOBER 9 
8:00 a.m. | Breakfast 
8:30 a.m. | UGM Rookie Roundtable 
8:50 a.m. | Customer Spotlight: Behind the Scenes Q&A 
9:00 a.m. | From Insight to Action: Making Your Attraction More Appealing in a Skittish Economy 
9:45 a.m. | Jerry Lake Show 
11:00 a.m. | Fighting Fraud Together: Strategies to Protect Your Business 
11:00 a.m. | From Insight to Action 
11:00 a.m. | Tips & Tricks 
12:00 p.m. | Lunch 
12:40 p.m. | Inspiration in Action: Innovative Customer Highlights 
1:15 p.m. | Sponsor Presentation 
1:30 p.m. | UGM Recap and Real-Time Review 
2:15 p.m. | Ask Me Anything 
3:00 p.m. | Good-bye & Thank you 

Justification Letter

Click the link below to download a customizable justification letter designed to help secure approval to attend our North American User Group Meeting, a valuable opportunity to gain insights, connect with industry peers, and bring back actionable strategies to your organization.

https://www.gatewayticketing.com/wp-content/uploads/2025/09/Justification-Letter-UGM-2025.docx

Registration

This is your chance to come together with a community of users just like you to share best practices and success stories that you can take directly back to your attraction and implement.

Hotel Details

We have also made special arrangements for a group rate of $179 per night at the Westin Southfield Detroit. Click below to book your room. Rate expires September 12, 2025.

Sponsors

The 2025 North America Galaxy User Group Meeting is proudly supported by the following industry sponsors:

Platinum Sponsor

Gold Sponsors

Silver Sponsor

Bronze Sponsor